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Home Insurance

If you’re struggling to make your home insurance payments due to coronavirus, our insurance provider, Aviva, may be able to help. Please visit our financial support page to find out how you can defer your monthly payments and stay covered.

£50 cashback on Buildings and Contents Insurance. £25 cashback on Buildings or Contents Insurance only.

Buildings and Contents Insurance

Protecting your home inside and out.

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Contents Insurance

Covers up to £50,000 as standard, which can be increased.

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Buildings Insurance

Unlimited buildings cover for emergencies such as storm damage, fire and escape of water.

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£50 cashback!

Get £50 cashback when you buy combined buildings and contents insurance, or £25 cashback on contents insurance only and buildings insurance only before 30 Nov 2020*

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Why choose first direct for cover?

  • £50 cashback on Buildings and Contents Insurance*
  • Choose the cover that’s right for you with ‘Optional Extras
  • Spread your payments over 12 months at no extra cost to you.

first direct Home Insurance provided by Aviva Insurance Limited

What home insurance cover do you need?


Optional Extras


Certain limitations may apply to your policy.

For example:

– the excess (the amount you have to pay on any claim)

– monetary limits for certain covers

– clauses that exclude certain types of loss or damage

Please make sure you read the first direct Home Insurance Product Information Document before getting a quote or applying. You'll find full details in our Policy Booklet.

Already got cover?

Why wait to insure with first direct? Switch to us today and we will refund the cost of any cancellation fee that your previous insurer charges you for cancelling your existing policy with them. Subject to Terms and Conditions. Get your refund application form here.

Get a quote

Are you eligible?

Please ensure you can answer YES to the following questions:

Are you over the age of 16?

Are you are resident in the UK?*

Is your property in the UK?*

*Excluding Channel Islands and Isle of Man

Get a Home Insurance quote

Not covered yet?

Get a quote Retrieve a quote

Apply quickly online and new Home Insurance customers get 15% off - either Buildings or Contents or both (minimum premiums and Terms and Conditions (PDF) apply). Or give us a call:

Available Mon-Fri, 8am-8pm, Sat, 8am-6pm and Sun, 10am-4pm. On public holidays opening hours may vary.

For details on how we use your personal information, please see our Privacy Notice (PDF)first direct Home Insurance is provided by Aviva Insurance Limited. Please read Aviva's Privacy Notice shown within the application.

We are unable to quote for Buildings cover over £500,000 or Contents cover over £80,000. If you require a quote for cover above these levels, please call Aviva directly on 0800 068 1577. Lines are open Mon-Fri 9am to 5pm. Hours may vary on public holidays.

Existing Customer?

If the worst happens, we’ll do everything we can to help and to make the claims process easy for you. If there's been an emergency or if you’d like to make a claim over the phone, call us so we can help you as soon as possible. Lines are open 24/7

Before you make a claim, make sure you have:

  • Your insurance policy number
  • Receipts, quotes or invoices
  • An estimate of the size of the affected area
  • Photos of damaged or lost property (if you have any)

* Customers who purchase a new first direct Home Insurance policy on or after 7 September 2020 and before 30 November 2020 via the first direct website or telephone channel will receive either:

  • £50 cashback for a new combined buildings and contents policy; or
  • £25 cashback for a new buildings or contents only policy.

The main policyholder will receive an email within 90 days of start date requesting details for preferred payment method. Cashback will be paid within 30 days of the preferred payment method being confirmed. Cashback will not be issued if your policy has lapsed or you, the insurer or first direct on behalf of the insurer have cancelled or terminated your policy within 60 days of the start date. Cashback is available to new customers only. Cashback is not available to customers amending or renewing their existing first direct Home Insurance policy. Cashback is only available to customers who purchase their policy via the first direct website or its telephone channel and is not available to customers buying from a price comparison, affiliate or cashback website or anywhere else. The offer of Cashback is limited to one per policy. Cashback is available to UK customers only. Not available to customers from the Isle of Man and Channel Islands. first direct reserve the right to withdraw or replace this offer with suitable alternatives at any time and without notice. The promoter of this offer is first direct, 40 Wakefield Road, Leeds, LS98 1FD. first direct is a division of HSBC UK Bank plc. © HSBC Group 2020. This offer is being administered and managed on behalf of first direct for first direct Home Insurance by The Marketing Lounge Partnership, The Cow Shed, Walnut Tree Farm, Lower Stretton, Cheshire, WA4 4PG.